I just moved to a new city. New banks, new dry cleaners, and a need for a new dentist. Our society values referrals now more than ever. After talking to multiple acquaintances; some orthodontists, endodontist, oral surgeons and even calls to dental labs, the same name kept popping up. Let’s call him Dr. Awesome. In the dental world there is a very elaborate dance that occurs between general dentists and the referrals they make to specialist for braces, surgery, and other advanced tooth care issues. Study groups of dental professionals who network and gain some addition knowledge; have at their
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Archives for Charisma
Optometrist clearly see Charisma as the Ultimate Marketing Tool
Intelligent, good looking, and very personable. The conversation with this Doctor of Optometry is instructional. “When I graduated, you had a couple of choices. Start your own office, or buy an existing optometrists practice. If you did the later, you had to be aware of Personality Practices. These are those optometrists who, based on their personality had more successful businesses. The fear was, you buy the practice and your personality wasn”t magnetic enough for the customers . . . and they left.” Business Charisma has this kind of impact on the business AND the competitors. Six Flags competing with Disney?
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What is Hindering Your Business'' "Bedside Manner"? How to Adjust the Emphasis on the Right-Way-To-Do-Things . . . and Instead Develop a Charismatic Customer Relationship
“Their Emergency Room scores for patient satisfaction was rated one of the best of hospitals across the country. And yet if they focused on controlling quality, they might be undermining patient trust and respect.” “How is that,” I ask? My conversations are with Todd, a medical resident who recently returned from a rotation of various departments in this distant and admired hospital. “When an 8 year old comes into the ER, his diagnosis might immediately indicate administering an anti-inflammatory like Tylenol or Ibuprofen. Normally we doctors, who get our value from knowing all the answers might prescribe and be done
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Who Defines Charisma? The secret is. . .
For personal and business charisma which is better . . . extravert or introvert? I have a client who is a extremely successful in their market of machining, rolling and forming steel. Because of their fierce desire to stay off the radar screen of their competitors , they DO NOT want general publicity. Al Williams, a previous partner/boss was the same. When we were rolling out No-Name Generics to the retail grocery stores in the late 1970”s he specifically told me to “stay quiet”. “You will want to brag and show off, but we want others to know about what
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Charisma starts with Mission . . . and it is probably not yours
“You know if you take off your glasses you will do better.” “What?” Mario, my good friend and I had picked up ping pong paddles in the clubhouse of the Hilton Head resort we were staying at. After missing several returns, he suggested that I take OFF my glasses, that they were hindering my perceptions. Off they came and whamo, I started to connect with every volley. Aren”t glasses supposed to help? But what if your learned basics are different than your altered world (with glasses)? The first element in creating Business Charisma is to reconsider your Mission. Oh sure,
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Charisma is Going Past Customer Wow . . . Birthdays for 102 year olds at Wendy'' Hamburgers . . . and a Banjo Too
This particular chain of Wendy”s Hamburger restaurants are consistently the most profitable, and productive in the country (actually they are the top . . .but for confidentiality I need to keep their identity secret.) In a few weeks I will be working with a group of their key managers. In preparation I take a provided lunch coupon to one of their locations for some “research”. I mean . . . this is a Wendy”s. How can you make French fries special.As I pull into the parking lot, every space is full. Finally, w-a-y in the back I find an empty
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Exits and Enters – What do you do when you have a 88% chance of failure
Two days left in the year. Time to look back, learn from success and set-backs and make plans for climbing that next big challenge. New Years resolutions have a 88% failure rate. So why even make them? The problem is not with the resolutions, but putting enough meat into them to make them work. “I am going to lose weight” becomes a fight against will power. If I just have enough tenacity, drive, and motivation . . .then I can white knuckle it . . . to the new me. But willpower is not enough. Especially with the speed and
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