Dentists are getting chewed up. Third-party dictation of dental fees, the overpopulation of Dentists and Hygienists, and the expansion of “staff” doing more and more dentistry are just the tip of the iceberg that is threatening to sink the ship. In the middle of that is the patient, who is demanding a different experience. The millennial generation is bringing in their kids, and they want something different than those Baby Boomers. Is the problem the competition or is it the mindset of the dentist? IF the customer is shopping for the best price on a filling, then dentistry is just
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Monthly Archives June 2016
Destroying the Customer Experience – Four Tools for Fixing Employees Who Just Do NOT Care
You see it everywhere. The customer is walking away, shaking their head in disbelief at the atrocious behavior exhibited by that first line employee. How do you inject a charismatic relationship with customers if their experience is horrible? At the core are those employees who have been trained to know better, but they continue to destroy the customer experience. And it is contagious. One bad apple can indeed destroy the whole bunch. Just as famous people want to hang with famous people, so the criminal does not want to hang with the local police. Negaholics unite with one another. What
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