George Campbell is good at being bad. A professional standup comedian, he found his clean humor appealed to the corporate meeting crowd. One day he was thinking about how much easier it is to speak to a conference than it is to entertain a crowd in a Comedy Club. In his conversation with a friend he said, thinking out loud, “I ought to put together stage personality and act as the ‘world’s worst motivational speaker’.” It took him two years before he was ready to introduce Joe Malarkey, this over the top, cheesy, motivation speaker. For example he parodies the
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